Sales Promotion And Personal Selling

Sales promotion is a very distinctive way of getting a customer to purchase the product or service as fast as possible without thinking about it twice. Sales promotion usually involve coupons,refunds or rebates but in this case with Air jordan, Air jordan uses sales as a way of getting customers to buy the product usually a pair of jordans cost from 150-180 but by the time that a new pair/style comes out which is usually monthly or in 3 weeks the previous pair are one sale. Also if you order online they offer you free shipping to anywhere in the US for spending from $150-$200 dollars. Air jordan  not only uses online sales promotions but also threw different vendors that sell air jordans such as Footlocker, Footaction & Champs sports just to name a few.